DTSE TALKS

Dare to Build Your Own Brand!

29 September 2022

Is personal branding only about establishing an online presence? Is it just a matter of making nice looking posts? We answer these questions and much more on this episode!

29 September 2022

Dare to Build Your Own Brand!

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Episode summary

Is personal branding only about establishing an online presence? Is it just a matter of making nice looking posts? We answer these questions and much more on this episode!  

Discussing Personal Branding is very timely as we live in a digital global economy and find ourselves gravitating to online platforms to reach out and communicate. So, in order to be visible, memorable and remarkable, we tend to think that we have to act in a certain way or behave like a certain person. However, personal branding is not about creating an artificial brand, it’s about you! It’s about knowing who you are as a person and sharing it with others in an authentic, clear and compelling way. 

In this episode, we’re unraveling the true meaning of Personal Branding with Karim Cheranti, Operational Lead in Social Media and Alexander Luyken, Project Manager in Corporate Communications at Deutsche Telekom. We discuss the ins and outs of building your own brand, challenges, benefits as well as some tips and tricks on how to get started. 

Are you ready to change the game? Tune in! 

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About guests

 

Alexander Luyken

Project Manager in Corporate Communications @Deutsche Telekom

Karim Cheranti

Operational Lead in Social Media @Deutsche Telekom

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Disclaimer

All here listed podcasts were created to provide insight into the world of the Deutsche Telekom group and its people, with a focus on Deutsche Telekom Services Europe (DTSE). The views and opinions expressed by the host or the guests are their own and do not necessarily represent the views and opinions of Deutsche Telekom AG or any of its subsidiaries. Any products or services mentioned in these podcast may and may not be provided by the Deutsche Telekom group.

The host is an employee of Deutsche Telekom Services Europe Czech Republic s.r.o. („DTSE CZ“), based in Brno, Czech Republic. DTSE CZ is a 100% subsidiary of Deutsche Telekom Services Europe SE, based in Bonn, Germany, which is a 100% subsidiary of Deutsche Telekom AG, based in Bonn, Germany.

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